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Launched in 2017, Label/Mix from Next is a collaborative concept that supports and champions fashion’s rising stars.
Building connections is at the core of everything we do, from our relationships with the designers and brands to the beautifully crafted pieces that stand alone, but also work together as a one-of-a-kind capsule wardrobe. We like to think of ourselves as a fashion family – a creative community united by the same passion and belief: that clothes should make you feel good and when there’s a story behind them, you'll treasure them forever. Available exclusively at next.co.uk, each collection is limited edition with designers evolving every season.
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Based in London, our small in-house team is dedicated to discovering and nurturing emergingdesign talent. We work closely with our growing line-up of collaborators to create forever piecesthat reflect their distinct design DNA, ready for you to style and wear your own way.
Inspired by, and designed for real women, expect modern, wearable pieces with a contemporary edge.
AWAKE Mode is famed for its signature pleats and fluid silhouettes: think clothes that tell stories.
Handpainted prints and vibrant colour palettes are the hallmark of London label Primrose Park.
Known for its signature smiley hardware, Hill & Friends makes classic accessories with playful details.
The fashion entrepreneur shares her love of print and vintage design across beautiful dresses and blouses.
Mixing luxe textures with colourful flourishes, think great British knitwear with a playful twist.
L.F.Markey is built on denim, traditional workwear and the label’s signature piece – the boiler suit.
Think modern feminine pieces that can multitask as confidently as the women wearing them.
The broadcaster, author and style icon puts her eclectic spin on knitwear: think bold, bright and cool.
Our brand offering continues to grow as we introduce more of our favourite labels to the mix. Our small teamhand selects a carefully curated range of pieces that work perfectly alongside our designer collaborations.
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