These are so soft but can place pigment exactly where you want it. The powder and blush brushes are a must. Also they allow for less use of makeup on general. I know my eyeshadow will last longer. I also like the variety. I can use a brush for the different layering that eyeshadow requires. I like them so much I jumped on the chance to get the free small set with the 50.00 purchase offer. Originally posted on www.iconiclondoninc.com